Ellis Strategies

Matt Ellis is a former television news executive with 20+ years at the local and network level. Ellis Strategies represents his vision for helping businesses and organizations use the power of the media to further their causes.

As the Head Writer for Good Morning America in New York, Matt earned a prestigious Peabody Award for his work covering the September 11th attacks.

Matt led teams of broadcast journalists to cover local news and produce Emmy-Award-winning programs as a News Director at WBZ TV in Boston and WPRI TV in Providence and as Executive Producer for WCBS TV in New York.


Matt is a cum-laude graduate of the University of Massachusetts at Amherst and lives in Boston.

Strategic public relations Ellis Strategies provides thoughtful and insightful advice on how to generate media interest in your business or organization. ES has access to reporters, producers, and editors who decide which PR pitches get turned into news stories. Even in the crowded digital world, coverage from major news outlets is the best method of exposing your company to existing and potential customers.

Crisis Communication

Negative news coverage can come quickly and can damage your reputation. Proper crisis management means being proactive and strategic. It helps to have the support of someone who has been on the inside. Ellis Strategies offers crisis communication consulting that is straightforward and tailored to your needs. Whether it’s a long-term crisis plan or immediate triage, it helps to work with someone who has experience inside newsrooms and knows how journalists think. Crisis communication from Ellis Strategies is one of the most important steps you can take to protect your reputation.

Media Training

Learn how to succeed in interviews with expert media training from Ellis Strategies. We will help you craft your message, present with confidence, and deal with even the most difficult reporters. Media interviews are not as easy as they look. Don’t sacrifice a great opportunity to deliver your message to millions of people; proper training from Ellis Strategies ensures success.

Video Production

Ellis Strategies produces top quality marketing and web videos. There’s no substitution for the experience that comes from producing award-winning television. Let Ellis Strategies create a video to quantify your message and deliver results.